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Application-specific charging in broadband is almost
impossible to achieve in reality
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Offload of mobile broadband traffic to femtocells and
WiFi will co-exist
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Mobile broadband cannot substitute for large-scale
fixed broadband, especially in developed urban areas
-
Subscriptions are not the only basis for service
provision; it is critical to support transactional models as well
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SIM cards have many benefits - but also represent
constraints on innovative business models
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Multiplicity is more important than convergence -
multiple numbers, multiple devices, multiple identities, multiple service
providers.
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LTE will not be massmarket until 2015, hampered by a
lack of business model, spectrum, voice and device performance
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Mobile applications should be bearer-aware, not
bearer-agnostic. This is a fatal flaw in IMS.
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Network neutrality will generally be guaranteed by
market forces rather than regulation
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Context is more important than content.
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There is no mobile Internet. Just The Internet. Laptops
& large-screen mobile devices are critically important.
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Almost nobody will 'have their first experience of the
Internet on a mobile phone'.
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Mobile operators will relax their 3G data plan
terms-of-service and permit VoIP traffic
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Metropolitan WiFi is a near-useless proposition.
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Despite new allocations, the mobile industry will be
more spectrum-constrained in the future & this will define business
models.
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Smartphones have limited appeal to the 70% of global
mobile users on prepay tariffs.
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SMS will not disappear and be replaced by Mobile IM
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VoIPo3G will grow faster than VoWLAN, for both carriers
& independent providers.
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Mobile search is largely pointless.